THE EASY WAY TO SHOP

Ethical, Zero Waste & Plastic Free

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A selection of eco-friendly products such as razor, toilet paper and shampoo bar

MAKING IT EASIER TO BUY BETTER

We find the UK's best sustainable products

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SAVE TIME

We do all the research so you don't have to

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SAVE MONEY

We compare prices so you can get the best value for money

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HELP THE PLANET

We only showcase products that help people, animals and planet

EVERYDAY ESSENTIALS

For Zero Waste Living

BROWSE BY CATEGORY

We do all the research so you don't have to.

We all want to buy better and do better for the planet, but we wanted to make it easier. We've hand-selected and compared the best in ethical, zero waste and plastic free products to make switching to a less impactful lifestyle a doddle. 

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THE LATEST

Zero Wasted Shopping Guides

happy woman
By Zero Wasted February 23, 2026
The best sustainable multivitamins for vegans and vegetarians in the UK for ethical, natural and plastic free vitamins that are kind to you and the planet.
perfume bottle in the sand
By Cassy Amelia February 22, 2026
The best natural perfumes in the UK from ethical, sustainable, and eco-friendly brands, plus the difference between natural and synthetic ingredients.
sustainable denim jeans
By Zero Wasted February 9, 2026
We compare the best sustainable and ethical jeans and denim you can buy in the UK. From GOTS certified organic denim to bamboo jeans and vintage denim.
fabric wrapped Christmas presents
By Zero Wasted November 2, 2025
The best sustainable and ethical Christmas gifts for him and her, eco gifts for kids and gifts under £12 including plastic free stocking fillers for kids.
woman stood on the beach under a rainbow
By Zero Wasted October 31, 2025
Brighten someone's day with the gift of self-care. We've found the best gifts for wellness and wellbeing in the UK to support relaxation and mindfulness.
a man and a woman holding hands in front of a rock wall wearing chunky knitted jumpers
By Zero Wasted October 31, 2025
Discover the top sustainable knitwear brands in the UK for eco-friendly, ethical choices from luxurious British wool jumpers to organic cotton cardigans.
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